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media training | issues & crisis | cyber communications

Tell your story 
Protect your reputation

Mediacraft Communications works with organisations to strengthen their media spokesperson capabilities and navigate issues and crises that threaten their reputation 

media training

Transform your senior executives into able, confident media performers

issues & crisis

Prepare your organisation for handling challenging issues and crisis events

cyber communications

Maintain stakeholder trust in a cyber incident response

Capabilities
About

About

I’m Brian Shrowder, founder and director of Mediacraft Communications, an independent media training and crisis communications consultancy. 

A former award-winning television journalist and producer, I have held senior roles in the leading public relations firms Edelman and Hill & Knowlton.

 

I have advised some of the world’s largest companies on managing high-profile crises and protracted issues, and I conduct media and crisis training for CEOs, senior executives and subject matter experts in Australia and around the world.

I am a professional member of Communication & Public Relations Australia and a member of IARCC, the International Association of Risk and Crisis Communication.  

If you are a corporate leader or communications professional, contact me to find out how I can support your organisation. 
 

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Media trainer & consultant
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Training
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Media Training 

Hands-on media training using tailored exercise scenarios and a professional camera crew that prepares your spokespeople to handle media interviews with confidence, clarity and control.  

  • Half day and full day group sessions

  • Intensive 1:1 spokesperson coaching 

  • Broadcast interview rehearsals 

  • Crisis media training 

  • Presentation skills training 

Crisis

Issues and Crisis Management 

Mediacraft works with you to understand your risks and challenges, develop crisis plans, train your teams and – when the need arises – help you manage the immediate response and rebuild stakeholder trust.

  • Crisis readiness audits

  • Issues and crisis planning 

  • Crisis communications training 

  • Simulation exercises 

  • 24/7 issues and crisis support

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Cyber Incident Communications 

In-depth experience to help you communicate effectively, support your customers and mitigate your reputational risks in a cyber incident response. 

  • Cyber incident communications plans 

  • Cyber communications training

  • Strategic communications counsel 

  • Media and stakeholder messaging 

  • 24/7 incident response support 

Cyber
"Brian’s media training and advice has been invaluable.
We have seen the results in our doctors’ ability to manage media interviews with confidence and impact."

Angela Read, Group PR Manager, Virtus Health

Testimonials

Organisations we have worked with

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