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About us

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Mediacraft is a consultancy founded by Brian Shrowder, a broadcast journalist, media trainer and corporate communications advisor.


Brian has held senior roles with leading public relations firms Edelman and Hill+Knowlton Strategies. He has advised clients on managing high-profile crises and protracted issues, and has conducted media and crisis training for CEOs, board members and senior executives in Australia and around the world.

Brian has worked with one in four of Forbes’ global top 100 public companies including Samsung Electronics, Royal Dutch Shell, Walt Disney and Volkswagen Group, and with many ASX-listed companies. 

He is a member of Fluid, a virtual global consultancy of senior communications specialists in reputation, brand, sustainability, employee engagement and public affairs.


Brian began his career as a broadcaster with Australia's ABC and an award-winning reporter, producer and network news executive with Network 10's Eyewitness News. He holds a Bachelor of Laws degree from the University of Adelaide. 

Brian is a professional member of the Public Relations Institute of Australia and a member of the International Association of Risk and Crisis Communication.  

At Mediacraft, Brian is supported on a project basis by a network of communications experts in complementary disciplines. 


Consultant and media trainer

Director, Mediacraft Communications

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